What is Web analytics?

[nihitthakkar]

Web analytics is the process of analyzing the behaviour of visitors to a website. This involves tracking, reviewing and reporting data to measure web activity, including the use of a website and its components, such as web pages, images and videos.

[VortexAlpha]

It's true and it's also extremely important to follow web analytics regularly as that is the only way to keep up to date with all activities on our sites and to follow our audience and monitor their behavior on the site to come to conclusion if something maybe needs to be changes or modified in the following period.