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What is PPC on Google or other platforms?


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PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

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Pay Per Click (PPC), also known as cost per click, is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked.

PPC means, If we want sales, Leads,Traffic or if we want to promote our Brand, then we will choose PPC

PPC on Google means that If you run your Ads on Google Search Engine then By using Google Adwords Ads Tool, you can show your services/products on Google Search Engine and Google Partner Websites.

If you want to run PPC on other Platform Like Bing, Facebook, Yahoo, LinkedIn, Twitter then your Ads will show on Bing, Facebook etc. It depends on you that whatever the PPC Platform you want to choose.

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