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What are link exchanges?


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The practice of exchanging links with other websites. You place another site's link on your site, usually on a links page, and in return, the other site places a link on their site back to you.

Link exchange is a confederation of websites that functions similarly to a webring. Webmasters register their web sites with a central organization, that runs the exchange, and in turn, receive from the exchange HTML code which they insert into their web pages.

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