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Why is anchor text important to SEO?


greeindseo2019

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Anchor texts are used to describe a link – which means that it is also used as keywords of that targeted webpage. A good anchor text from another webpage is important to support your keywords. A link with the right anchor text could greatly boost the search engine's awareness of your webpage's keywords.
 

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The anchor text gives a strong indication to both search engines and users about the page you’re linking to.

A hyperlink that you add to your site can either point to other pages on your site (that’s an internal link) or to pages on other websites (that’s an external link).

In both cases, by providing for a meaningful anchor text, you help search engine crawlers and users understand what the target page is all about.

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Anchor text can be described as the visible portion of the link that is actually displayed in your browser. It holds great importance for on page and off page optimization. 

Anchor text is an important part of seo and has a great impact on rankings. Correct usage of it will help you to attain the top rank, but if you use it carelessly, you might lose your organic traffic and even get penalized.

 

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Anchor text is the clickable text in a hyperlink.  anchor text be relevant to the page you're linking to, rather than generic text. The words contained in the anchor text help determine the ranking that the page will receive by search engines.

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