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What are the Impacts of Bedlam Update ?


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Hi Friends,

In theory, neural matching is inarguably a great stride forward for local search. Whether it’s being implemented effectively is, of course, a different matter. From what we’ve seen, based on the inconsistent nature and yoyo-ing of results, the algorithm must be learning what to rank as relevant and what not to.

According to a discussion on local search forum, the some of the changes seen are: GMB listings ranking well even when it is as far as 10 miles GMBs with unverified accounts or improper address are ranking on top

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