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What is keyword frequency?


PoolMaster

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Keyword frequency is how often a keyword or keyword phrase appears on a webpage or in a piece of content. It is important to limit how many times a keyword or phrase appears on a webpage in order to avoid the potential of appearing as spam or getting flagged in Google for 'keyword stuffing.'

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Keyword frequency is a term which explains that how much times the keyword appears in your webpage or blog. Inserting your keywords into your page content enables your site to be ranked for those keywords. While you will want to place your top performing keywords and their variations within your text, overloading your text with keywords can look spammy and drive visitors away from your site, so it is important to only insert keywords where appropriate.

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