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What is the meaning of competitive analysis?


rscomponentseo

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Basically at first you are selecting some keywords and then checkout how strong your competitors here for that keywords anyway. You should seek opportunities where you able in fact do something in terms of SERPS really. So select wisely, otherwise it will take forever and will cost unlimited money;) 

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Competitive analysis is a critical part of your company marketing plan. This analysis in marketing and strategic management is an assessment of the strengths and weaknesses of the current and potential competitors. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.

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