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What is Link juice?


Manoj Chahar

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 Link juice is slang used to describe and measure how much power a backlink passes onto another site and therefore strengthens it. If a website references another with a link (DoFollow), it transmits its positive properties to an extent (e.g. PageRank, TrustRank) and therefore gives a recommendation from the point of view of the search engine.

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The SEO link juice , therefore defines what you transmit in juice to the page that receives the link. For simplicity, say that the more potential a page has (popularity, seniority, quality of content, etc.) and the more the link juice that you receive from this page if it links to one of your pages will be qualitative. Attention, we are talking here, all things being equal, but we will come back to it later. Finally, if an SEO consultant will know faster than average detect a page on which the link juice obtained would be beneficial to him, he will not hesitate to audit to use one or more tools of his choice that will give him valuable indicators . In our Lille SEO agency we are quite fond of Majestic SEO, but there are others.

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