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  1. W3C validation in SEO is the process of checking your website's code to determine if it follows the correct formatting standards. Failure to validate your code against these standards could mean your website suffers errors or your traffic numbers aren't as high as they could be due to poor readability.
  2. Dimensions are ways to view and segment qualitative data in Google Analytics, used in tandem with metrics. For example, the metric bounce rate could be viewed through dimension value landing page in a report that helps ecommerce merchants understand which pages lead users to further explore their website.
  3. Customer acquisition cost (CAC) is the amount of money a company spends to get a new customer. It helps measure the return on investment of efforts to grow their clientele. CAC is calculated by adding the costs associated with converting prospects into customers (marketing, advertising, sales personnel, and more) and dividing that amount by the number of customers acquired.
  4. Black Hat SEO is most commonly defined as a disapproved practice that nevertheless could increase a page's ranking in a search engine result page (SERP). These practices are against the search engine's terms of service and can result in the site being banned from the search engine and affiliate sites. A list of tactics and strategies employed by black hat SEO practitioners have been openly denounced on Google's Webmaster Guidelines and Bing's Webmaster Guidelines.
  5. WooRank is an advanced SEO auditing tool that analyzes tons of on and off-page SEO element as well as technical SEO factors to give you an instant SEO score. If that wasn't enough it also produces a handy, printable marketing checklist that you can work through to resolve any issues.
  6. Web Technology refers to the various tools and techniques that are utilized in the process of communication between different types of devices over the internet. A web browser is used to access web pages. Web browsers can be defined as programs that display text, data, pictures, animation, and video on the Internet. Hyperlinked resources on the World Wide Web can be accessed using software interfaces provided by Web browsers.
  7. What is the difference between list and tuple in Python?
  8. Top Ways to Increase Alexa Traffic Rank 1. Write Quality Content 2. Install Alexa Toolbar 3. Work with Relevant Keywords which Drive Traffic to your Site 4. Content Posting 5. Social Networking 6. Submit Websites/Blog to Search Engine and Directories 7. Work on Quality Backlinks 8. Analysis your Site to Ignore Ranking Affecting Errors 9. Increase Search Traffic on Your Website 10. Most Important Tips at the end
  9. E-A-T stands for expertise, authoritativeness and trustworthiness and relates to how Google ranks webpages in the search engine results page (SERP). E-A-T derives from Google's Search Quality Rating Guidelines which is designed to establish what it takes to create a good-quality website which ranks well.
  10. Cloud flare is an Internet infrastructure provider, whose idea is to enhance the security, performance, and reliability of anything connected to the Internet. Cloud flare most of the core features for free and provides and simple setup for installing and using it. Cloud flare has both UI and API for managing your website.
  11. The nofollow attribute is a tag that bloggers, webmasters and Web publishers can add to individual links to tell search engines not to count the link as a vote. Without this tag, all links are “dofollow” links. Search engines will consider the pages they link to as trusted, high quality sites that obtained the link without compensation.
  12. Types of blogger outreach 1. Sponsored posts 2. Product reviews 3. Product features 4. Giveaways
  13. Deep linking is important because it: opens up a whole new space of tight app integrations, offering a new ability to create unique user experiences. empowers marketing and data teams to get a 360 degree view of clicks to installs to referrals. offers unique monetization opportunities.
  14. Screaming Frog SEO Spider Tool is a crawler with many useful functionalities. Its job is to scan websites so that, later on, it’s easier to analyze its structure and the elements influencing SEO within. The tool helps to detect abnormalities such as incorrect meta tags, duplicated content, and headings, 404 errors, wring redirections, and much more.
  15. Google OneBox is a type of search result that provides information directly on the search engine results page (SERPs) without you having to click through to a website, or links to other searches on alternative Google search engines, like Google Images or Google News. An example of a Google OneBox is when you see the time directly at the top of a search results page when searching for the time in another country, or when the Google image results are shown in the search results when performing a search from Google’s homepage.
  16. A search engine results page (SERP) is the list of results that a search engine returns in response to a specific word or phrase query. Each listing includes the linked Web page title, the linked page URL (Uniform Resource Locator), a brief description of the page content and, in some cases, links to points of interest within the website. There are three main types of results on a SERP: Pages that the search engine spider has crawled and indexed; pages that have been manually added to the search engine’s directory; and pages that appear as a result of paid inclusion.
  17. Guest blogging is the process of a blog owner, writing a guest blog post on another website’s blog. Guest bloggers offer to write content for other blogs in their niche, with the benefit of increased backlinks and referral traffic.
  18. Blogging refers to writing, photography, and other media that's self-published online. Blogging started as an opportunity for individuals to write diary-style entries, but it has since been incorporated into websites for many businesses. The hallmarks of blogging include frequent updates, informal language, and opportunities for readers to engage and start a conversation. Blogging is important because allows you to share information about your business and its services but it also allows you to share opinions and thoughts on certain topics. Blogging is a great way to create a personality for your company and makes your business more credible approachable.
  19. An internal link is a hyperlink between two pages on the same website. They pass Page Rank (or SEO value) as well as context through anchor text and surrounding content. Simply put, if you can add links between two web pages, and they live on the same root domain, those are internal links. There are four types of internal links you need to know of: contextual links, navigational links, footer links, and image links.
  20. Advantage of Link Building: 1. Improves Website Traffic 2. Improvement in Search Rankings 3. Higher Site Metrics and SEO Scores 4. Better Credibility and Reputation 5. More Sales and Revenue Generation Opportunities 6. Enhance Relationships and Networking in your Niche 7. Establishes your Brand as an Authority Voice 8. Continuous and Sustained Referral Traffic 9. Greater Visibility and Exposure 10. Better Information and Higher Quality Content for Readers
  21. What are the Web Development Tools to use in 2022?
  22. E-commerce optimization is the process by which you critically examine all aspects of your website’s product listings, then experiment with changes that could boost sales and affect other key performance indicators (KPIs). To keep track of how these changes affect your e-commerce site, you’ll want to conduct A/B testing. Also known as split testing, this process enables you to compare two versions of a website to track which one performs best.
  23. Organic search results are the listings on a search engine results page (SERP) that appear because of factors such as relevance to the search term and valid search engine optimization (SEO) efforts rather than because of search engine marketing (SEM) or trickery.
  24. Article marketing is a website promotion and Internet marketing tool. Article marketing is a branch of content marketing that involves advertising in which companies write and distribute short articles to a range of outlets such as article banks, forums, and newsletter publishers. Article marketing is also one of the least costly ways to market a company.
  25. Site analysis is a preliminary phase of architectural and urban design processes dedicated to the study of the climatic, geographical, historical, legal, and infrastructural context of a specific site. The result of this analytic process is a summary, usually a graphical sketch, which sets in relation the relevant environmental information with the morphology of the site in terms of parcel, topography, and built environment. This result is then used as a starting point for the development of environment-related strategies during the design process. A number of graphical tools for site analysis have been developed to assist designers in this task.
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