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  1. Top 10 Benefits of having a Website: 1) It is a Less Expensive Option 2) It offers a high degree of Accessibility 3) It can be right means for Fostering relationships 4) It helps you improve your Sales 5) It aids you in Targeted Marketing 6) It gives your Business the credibility that it needs 7) It enhances your Competitive Advantage 😎 You can work best with Online Customer Service 9) It doubles up as the best Advertising Option 10) It enhances Customer Satisfaction
  2. Top Ways to Increase Alexa Traffic Rank 1. Write Quality Content 2. Install Alexa Toolbar 3. Work with Relevant Keywords which Drive Traffic to your Site 4. Content Posting 5. Social Networking 6. Submit Websites/Blog to Search Engine and Directories 7. Work on Quality Backlinks 8. Analysis your Site to Ignore Ranking Affecting Errors 9. Increase Search Traffic on Your Website 10. Most Important Tips at the End
  3. Keyword tracking (or position tracking) is the process of monitoring how your web pages rank in Google's search results for your most important keywords. Google shares some of this data for free in the Google Search Console. Other rank tracking tools provide more advanced keyword tracking as a paid service.
  4. Major Benefits of Guest Blogging: 1. Improves Your Authority in the Industry 2. Builds Your Backlinks 3. Increases Organic Traffic 4. Makes People Aware of Your Brand 5. Getting High-Quality Traffic 6. Offers Constructive Community Feedback 7. Offers Network Expansion 8. Enhances Your Own Reputation 9. Expands a Portfolio of Work 10. Improves Credibility 11. Possible Brand Mentions in Social Media 12. Drives Sharing on Social Media 13. Impacts Social Media Growth 14. Expanding Your Subscriber Base 15. Impacts Online Influence 16. Improves Your Writing Skills 17. Helps Fine-Tune Skills in Marketing
  5. Advantage of Link Building: 1. Improves Website Traffic 2. Improvement in Search Rankings 3. Higher Site Metrics and SEO Scores 4. Better Credibility and Reputation 5. More Sales and Revenue Generation Opportunities 6. Enhance Relationships and Networking in your Niche 7. Establishes your Brand as an Authority Voice 8. Continuous and Sustained Referral Traffic 9. Greater Visibility and Exposure 10. Better Information and Higher Quality Content for Readers
  6. PPT submission can help your website get inbound traffic through backlinks, and is a good way to improve the page rankings. Fresh and quality contents when submitted through PPT can in the long run make others share your submission in their blogs and websites, which can help to bring quality inbound links.
  7. Google Ranking Factors You Shouldn’t Ignore: 1. Backlinks 2. Freshness 3. Topical authority 4. Search intent 5. Content depth 6. Page speed 7. HTTPS 8. Mobile-friendliness 9. User experience
  8. A backlink checker can help you monitor your backlink profile so you are immediately notified should any poor-quality sites link to you. It also provides understanding of potential link building opportunities so that you can gain more positive inbound links that will benefit your site.
  9. Content Marketing Tips are: 1. Make sure your content has a clear, measurable business goal. 2. Know your audience. 3. Understand your buyer's journey. 4. Solve for the reader. 5. Adopt the pillar-cluster model. 6. Write in-depth content. 7. Rely on analytics to track your performance. 8. Keep content consistent and up-to-date.
  10. Keyword frequency is how often a keyword or keyword phrase appears on a webpage or in a piece of content. It is important to limit how many times a keyword or phrase appears on a webpage in order to avoid the potential of appearing as spam or getting flagged in Google for 'keyword stuffing. Keyword frequency or density can be calculated numerically. To do this, simply divide the number of instances in which a keyword appears by the total number of words on the page.
  11. Contextual links are deep links from your web page content. This content is the main part deciding the uniqueness and relevance of a web page. Hence, giving links from that section transfer premium URL power to linked ones. They help search engines in developing relevancy factor for both the pages i.e. linking & linked ones.
  12. Reasons for broken links to occur: 1. The website owner entered the incorrect URL 2. The URL structure of your site recently changed without a redirect and it’s causing a 404 error. 3. The external site is no longer available, is offline, or has been permanently moved. 4. Links to content (PDF, Google Doc, video, etc.) that has been moved or deleted. 5. Broken elements within the page (HTML, CSS, JavaScript, or CMS plugins interference). 6. Firewall or geolocation restriction does not allow outside access.
  13. Ways to determine your Target Audience: 1. Analyze Your Customer Base and Carry Out Client Interviews 2. Conduct Market Research and Identify Industry Trends 3. Analyze Competitors 4. Create Personas 5. Define Who Your Target Audience Isn't 6. Continuously Revise 7. Use Google Analytics
  14. A search engine algorithm is a complex algorithm used by search engines such as Google, Yahoo, and Bing to determine a web page's significance. Search engines collect significant data, which allows them to almost instantly determine whether a site is spam or relevant data.
  15. RSS feed submission refers to the submission of RSS feeds to RSS submission directory sites to boost your search engine ranking. RSS stands for Rich Site Summary and sometimes also for Really Simple Syndication. The RSS feed contains updates of your website, i.e. updated content, videos, images, links, etc.
  16. What are the functions of Cross Linking?
  17. Steps to perform SEO Crosslinking Step 1: Choose Long Tail Keywords Step 2: Create An Offer Around That Keyword Step 3: Create a Lead Capture Form Step 4: Link the “Most Viewed Pages” on your Website to your Offer Page Step 5: Use Keywords in the Hyperlinks Step 6: Putting it into action
  18. Keyword mapping is the process of assigning or mapping keywords to specific pages on a website based on keyword research. Based on your mapping process you are able to then make specific on page SEO recommendations to help make the page more relevant to the mapped keywords.
  19. Meta keywords are meta tags that you can use to give search engines more information about a page’s content. They’re found in a webpage’s HTML source code, and are not visible to visitors. Meta tags are important because they impact how your site appears in the SERPs and how many people will be inclined to click through to your website. They will therefore impact your traffic and engagement rates, which can impact your SEO and rankings. Meta tags are an important part of a solid SEO strategy.
  20. A robots.txt file is a set of instructions for bots. This file is included in the source files of most websites. Robots.txt files are mostly intended for managing the activities of good bots like web crawlers, since bad bots aren't likely to follow the instructions.
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