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sinelogixtech

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sinelogixtech last won the day on June 10 2020

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  1. Schema markup, found at Schema.org, is a form of microdata. Once added to a webpage, schema markup creates an enhanced description (commonly known as a rich snippet), which appears in search results.
  2. Types of schema mark up are: Local Business Article Schema Product Schema Recipe Schema Review Schema Person Schema Website Schema Organization Schema TV episodes and ratings Software applications Events
  3. Three formats of schema JSON-LD. Microdata. RDFa
  4. Noindex means that a web page shouldn't be indexed by search engines and therefore shouldn't be shown on the search engine's result pages. nofollow means that search engines spiders shouldn't follow the links on that page. You can add these values to your robots meta tag.
  5. Hreflang is an HTML attribute used to specify the language and geographical targeting of a webpage. If you have multiple versions of the same page in different languages, you can use the hreflang tag to tell search engines like Google about these variations. This helps them to serve the correct version to their users.
  6. The acronym “PWAMP” stands for “Progressive Web App with Accelerated Mobile Pages”. The term PWAMP is used to describe progressive web apps that adhere to Google's AMP specifications for accelerated mobile pages. It is a combination of PWA and AMP, two commonly used acronym
  7. Googlebot is a special software, commonly referred to as a spider, designed to crawl its way through the pages of public websites. It follows a series of links starting from one page to the next, and then processes the data it finds into a collective index. This software allows Google to compile over 1 million GB of information in only a fraction of a second. Online search results are then pulled directly from this index. A fun and easy way to think of it is as a library with an ever-expanding inventory. Googlebot is a generic term for the tools it uses to discover web content in both desktop and mobile settings.
  8. PageRank is a system for ranking web pages that Google's founders Larry Page and Sergey Brin developed at Stanford University. And what it is important to understand is that PageRank is all about links. The higher the PageRank of a link, the more authoritative it.
  9. Page rank is important because it's one of the factors a search engine like Google takes into account when it decides which results to show at the top of its search engine listings – where they can be easily seen. (In fact PageRank is a Google trade mark – but other search engines use similar techniques.)
  10. Page rank is important because it's one of the factors a search engine like Google takes into account when it decides which results to show at the top of its search engine listings – where they can be easily seen. (In fact PageRank is a Google trade mark – but other search engines use similar techniques.)
  11. Remove low-quality content. Fix issues reported by Google Webmaster Tools. Fix external links to pages I removed. Look for spelling and grammar mistakes. Restructure the page and remove ads above the fold. Remove external links to low quality or penalized websites. Clean up backlinks profile.
  12. The Skyscraper technique works by way of “mimicking”. In this process, you find popular content and create a better copy. When the content is better, it’s only natural that it garners backlinks naturally, once correctly promoted.
  13. Link Velocity is the speed at which another website is linking to your website or you are building links from another website
  14. Googlebot is the web crawler software used by Google, which collects documents from the web to build a searchable index for the Google Search engine. Bots are programs used commonly in the web for quickly indexing, collecting data and information. Broken down to its core element, bots are software programmed to perform either legitimate or malicious automated tasks quicker and more efficiently than humans can.
  15. Crawl budget is simply the frequency with which search engine’s crawlers (i.e., spiders and bots) go over the pages of your domain. That frequency is conceptualized as a tentative balance between Googlebot’s attempts to not overcrowd your server and Google’s overall desire to crawl your domain.
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